Today we’re taking a look back at all our topics and guests from the Season 3 of The True Craft Podcast. Thanks to our guests, our amazing co-host Adam Robbings, and of course our listeners! In this episode, Chris and Adam talk main takeaways from Season 3, along with an overview of hops contracts. Enjoy! […]
Takeaways From Season 3 With Chris And Adam Read More »
As you know I frequently talk about making decisions based on numbers. I strongly believe in this philosophy for a business to thrive and grow. The alternative to making decisions based on numbers is making decisions based on emotions, or gut feeling. The problem with making decisions based on emotions is that when we access
What If You Do Nothing? Read More »
Craft brewing is getting competitive… and crowded. Nowadays, if you’re a new or an existing brewery, you have to ask yourself this question: What makes my brewery different from every other brewery out there? For this episode, we sat down with a TRVE expert on the topic, Nick Nunns from TRVE Brewing Company out of
Standing Out With TRVE Brewing Company Read More »
This week I am in Sheridan, Wyoming attending the WYO Brewers Summit. So happy that we are meeting in person again. I was invited to speak at the two day conference and my talk is polished, ready to offend everyone in the room at least once. My wife reminds me all the time that my
For the past 3 seasons we’ve covered the topic of distribution. Today we want to get a little more specific, and talk about pricing within distribution. The guest for this episode is Mark Bjornstad from Drekker Brewing out of Fargo, North Dakota. We talk about different scope of distribution philosophies, the concept of premium pricing,
Pricing In Distribution With Drekker Brewing Read More »
Cheers to 11 years! Last Friday SBS turned 11. Wow, it’s been 11 years of helping breweries and distilleries. Another cool thing happened last week, I got to talk about margin versus markup. Before I talk about the differences between the two, let’s talk about YOUR gross margin in wholesale. Do you know what your
I sent my 5-year-old to kindergarten in a brewery tee-shirt… (BY ACCIDENT) Poor guy, look how cute he is. Anyways, the teachers did not think it was funny. They didn’t write him up, but they did send a note home, citing the code of conduct. I take 100% responsibility for this and guess I need
I Sent My Kid To School In A Brewery Tee Read More »
What’s the deal with the corn nuts? Back when I was in high school, Conan O’Brien released a sketch where they were casting a replacement for Jerry Seinfeld. You can watch it here. Done wiping your tears? Why are breweries quickly shifting to a brewpub model? The pandemic has accelerated this, but even before the
What’s The Deal With The Corn Nuts? Read More »
Fresh off my trip to CBC and… expansion season is here! Wow, it’s really happening. AS IT SHOULD. 2nd, 3rd, and 4th locations Kitchen build-outs Food partnerships Here’s the deal. As a business, all of your vulnerabilities have been exposed… And you’ve survived. The past 2 years have given you time to reflect on your
I’m back, friends! Fresh off a 9-month hiatus from writing to get the podcast going, and while the podcast has been a blast, I miss writing. And I’m curious, do you also feel like your life is moving in fast forward? Being a father of three I regularly hear: “Cherish these moments. The kids, they
Progressing, Not Perfecting Read More »