My children went back to school 3 weeks ago. Kids belong in school. Year-around. No breaks, ever. Kidding, I sympathize with my kids’ short summer break when compared to what I used to have. But I’ll take it. The importance of this information is paramount because back in May I moved my office into my […]
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If the Zombie apocalypse were to occur tomorrow, my wife would be one of the first people to go. I know it, she knows it. We talk about it all the time. I think you would agree with me when I say a Zombie apocalypse would force your hand to make really hard decisions. Hard
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Hope you had a good week. I am sensing that my explanation of the Long Game was a bit rushed and murky last week. To clarify, Tom MIller, our COO, sent me this video which should clear up any confusion. (Please Watch) Hilarious, I know. The saddest part is, it basically sums up how 80% of the brewing industry operates.
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Since returning from CBC, I have been fielding 5 new discovery calls a week from breweries wanting to learn more about what we do. I stopped counting after the 6 week mark, but they keep coming. On the surface, it appears live speaking events are an excellent lead generation tool. Signaling roadshow? I have shown up to every one
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When we started The True Craft Podcast, our goal was to continue our sharing of expert insight and knowledge of the craft industry, but in an audio format. Over one year, four seasons, and fifty episodes later, we feel like we’ve accomplished that goal. In light of this realization, and with our focus shifting to
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We’re at the end of season 4 and we can’t thank you enough for another great season. We thought it would be fitting to cap things off with a friend of the show… Today’s guest is Jason Sleeman, a National Craft Beverage Lender from United Community Bank out of Atlanta, Georgia. Chris and Jason both
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Today’s guest is the founder of a brewery with a built-in distribution company, helping other Iowa breweries distribute their beer throughout the entire state. We’re talking with John Martin from Confluence Brewing Company out of Des Moines, Iowa. John explains the distribution company Confluence has built over the years, their early days of packaging and
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Today’s guest is a familiar voice in the podcast world and a leader in the brewery space in general. We’re welcoming Augie Carton from Carton Brewing Company and Steal This Beer out of Atlantic Highlands, New Jersey. We take a look at Carton Brewing’s direct-to-consumer delivery system, we have a discussion on the public view
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Today’s guest is an innovator in the hazy beer space, and an innovator in the brewery space in general, with their efforts of sustainability, inclusivity, and community. We’re talking with Jen Kimmich from The Alchemist out of Stowe, Vermont We talk about how they became a Certified B Corp in 2017, the details and effort
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Today’s guest is the CEO and Founder of an urban farmhouse brewery that sources their ingredients from local farmers in their area. We’re talking with Josh Patton from Wooden Robot Urban Farmhouse Brewery out of Charlotte, North Carolina. We talk about their self-distribution efforts throughout their entire state, how they are investing in the longevity
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